ROAD COMMISSION EXPANDS SOCIAL MEDIA PRESENCE -- NOW ON INSTAGRAM
Beverly Hills, Mich. — The Road Commission for Oakland County (RCOC) has begun using Instagram as an additional platform to communicate the public it serves. The Instagram account is oaklandroadsmi and can be found at https://www.instagram.com/oaklandroadsmi/.
“The Instagram demographic is different than that of Facebook or Twitter,” RCOC Managing Director Dennis Kolar noted. “With more and more people receiving news and information from social media, we feel it’s important that we have a presence on the most popular platforms,” he added. “While we have been on Facebook and Twitter for years, we know that Instagram reaches a slightly different demographic.”
The RCOC Instagram posts include pictures showing the status of RCOC road projects or activities as well as agency press releases and traffic alerts among other things.
To find the RCOC Instagram account, simply go to Instagram and search for “Road Commission for Oakland County.” Those who do not subscribe to Instagram can visit the “Social Media” page on the ROCC website (www.rcocweb.org/481/RCOC-Social-Media – under the “About Us” tab at the top of the homepage), where they can view samples of posts from the Road Commission’s various social media platforms.